Since there will most likely not be much football this year, I decided to take a project on of merging NFL endzone celebrations w/ a Video Motion Graphics technique called ‘Scribble’. I now have much respect for video animators; a seemingly short animated sequence takes a long time.
All video footage is copyright to the NFL and its media partners.
This is a Hip-Hop Kinetic Typography Music Video I produced for some independent artists out of Toronto. I was inspired by the Cee-Lo Green video ‘F— You’ and other Kinetic typography videos. A funny story accompanies this video, or tragic, I was like 80% done with the video, but then my power went out; which corrupted the file, so I had to spend another 10-12 hours re-creating everything. That was a lesson in saving multiple drafts of all video projects – especially in the Wonderful, yet buggy, Adobe After Effects, lol.
And of course with anything that is abstract, comes politics – especially when dealing with different people (which now, I really understand why most artists want to work for themselves and not deal with bullshit from other clients, collectives, etc.) … but thats for another chapter in my book, I’ll just say that when sampling a population, make sure your sample is representative of the target audience of your works.